Director of Content
Current
As Director of Content for 3319 Marche, I specialize in crafting compelling content and directing impactful video campaigns that showcase the store's unique identity. I also provide strategic guidance for social media, ensuring a cohesive and engaging digital presence.
3319 Marche is a Bay Area-based concept store specializing in streetwear, sneakers, and lifestyle goods. As Director of Content, I led brand strategy, creative execution, and community-driven marketing to shape the store’s visual identity and digital presence.
Grew Instagram following by 200% through data-informed content planning and engaging short-form videos
Generated 100K+ views across social platforms via targeted campaigns and authentic storytelling
Elevated brand presence with cohesive visual strategy, cross-functional team coordination, and strategic campaign rollouts
Launched collaborations with local artists and creatives, producing capsule promos and content that resonated with our audience
Drove community engagement via in-store events, content teasers, and brand storytelling tied to Bay Area culture
Strengthened 3319’s role as a cultural hub, not just a store
Featured Work
